Delish Company Research

Delish was founded in 2012. It started as a way to use her leftover herbs in her garden, and it soon evolved into a business. She started to show her product at food fairs and markets as a way to promote her product. Lifestyle shots were taken of the crackers to show consumers how to use her product and that they were an artisan product, therefore is not for everyday use.

She used to make preserves but found that they weren’t popular enough and so dropped them from her brand. She also downsized from her original amount of products (around 7) to the four most popular in order to keep her focus on them. Olive and Seasalt is her most popular. She is wanting to give her products to wholesalers as she doesn’t want to go to food markets or the such anymore. Her crackers have, however, won various awards within South Devon.

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